Analysis: as of late 2025, 79 of 500 tracked software companies including HubSpot, Adobe, and Salesforce adopted usage-based AI fees, more than doubling on 2024

· ai business · Source ↗

TLDR

  • By late 2025, 79 of 500 tracked software companies had switched to usage-based AI pricing, more than double the 2024 count.

Key Facts

  • 79 out of 500 tracked enterprise software firms adopted usage-based AI fees as of late 2025.
  • That figure more than doubled compared to 2024 adoption levels.
  • Named companies making the shift include HubSpot, Adobe, and Salesforce.
  • The move away from flat per-user subscriptions is driven by AI threatening the traditional seat-based model.

Why It Matters

  • A growing share of major software vendors are repricing around AI consumption rather than user counts.
  • The pace of adoption doubling in one year signals the seat-based model is under sustained structural pressure.

The Information · 2026-04-26 · Read the original

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