Amazon to expand quick comm network to 1,000 stores across 100 cities
TLDR
- Amazon Now will expand from 3 cities and 300 micro-fulfillment centers to 100 cities and 1,000+ centers.
Key Facts
- Amazon Now currently operates in Delhi NCR, Mumbai, and Bengaluru with 300 micro-fulfillment centers.
- Expansion targets metros and non-metros including Pune, Hyderabad, Chennai, Kolkata, Jaipur, and Lucknow.
- The move follows a Rs 2,800 crore investment announcement, part of Amazon’s $35 billion India commitment through 2030.
- Amazon Now competes with Blinkit (Eternal), Swiggy Instamart, and Zepto.
Why It Matters
- Tripling city coverage and more than tripling fulfillment centers marks a significant escalation in India’s quick commerce race.
- Amazon is now directly scaling against established players in a market where delivery speed and selection are the main battleground.
ETtech, Economic Times · 2026-04-27 · Read the original